互联网观察——小鱼的互联网观察

jun peng jia(贾君Peng) speculation !

作者：小鱼的互联网观察 发布时间：August 11, 2009 分类：搜索引擎优化,互联网观察

July 16, it was online posting: "jun peng jia .you call your mother to go home to eat." Such a network of 12 characters with emotion and jump up the red, just two days back the number of 300,621, 7,607,617 hits.

What makes "贾君Peng," so the fire? Answer a wide range: from childhood memories of warmth, sense of humor, people were squeezed, or is just lonely, fun map.

In the fever gradually with time, Beijing suddenly exposing a media company is that they created a "贾君Peng," a game designed to help maintain the attention and popularity.

The planned "to spend a total of more than 800 online marketing professionals, and registered more than ID20000, 10 more than reply." The creative also let them make the "6-digit."

It is said that death is now an era of entertainment, and bored with the entertainment, which is separated from the only step.

News read:

Network out of "贾君Peng"

At 10:59 on July 16, a bar in the network, IP address, "222.94.255 .*" I made friends with, post entitled "Peng贾君you call your mother to go home for dinner", the content only " rt "two letters, which means" such as the title. " It is as if a near-ridicule in order to spark燎原之势rapid "burn" red network!

"Peng贾君" is not longer a small, small stones, it is rather surprising that it has aroused a lot of ripples. Has banned此贴back, back in the frame number 300,621, 7,607,617 hits. Remember, this is a short span of two days less than the result of ... ...

"Father-peng贾君" Exposure

He used 800 to create "贾君Peng"

From July 16, "Peng贾君" continuous hot network. There, "Peng贾君" The people there are behind-the-scenes driving force to create events in the network? The answer is the latter. Huang Liang-hua, a Beijing media company's CEO, Internet marketing expert, serving the major brands. Press contact via Web chat tool to Huang Liang-hua, he is busy with an interview, since his self-exposure in the blog is "the father of贾君Peng", the media began to "chase," he.

"Ibrahim al-father" was only 27 years old

"In fact, we did the first two options, such as the rationale for the post no one how to do? How to hit a? Just now so hot, a bit unexpected." Huang Liang-hua, 27 years old this year, his company has 10 employees, This year's "speculation" business, there are about 3-5, "usually more conventional marketing. speculative specific customer requirements." Huang Liang-hua said that the incident, they were 2 months brooded and process design, the implementation I used four medium shifts to monitor the implementation of a telephone report within two hours. "Spent a total of more than 800 online marketing professionals, and registered more than ID20000, 10 more than reply." The task of a large number of network users to part-time to complete. Sensation in the lead after the withdrawal of the planning team, their only real network replies to 3% of% replies.

A creative earned a "6-digit"

When interviewed by a reporter, Huang Liang-hua said that it is not feasible to disclose his Who created this "speculation", but he acknowledged that with the game-related. "We all know that 'World of Warcraft' to stop the game for some time, all right stem of Warcraft users, so we now need to activate the paste of Warcraft of Warcraft users to create an event so that they feel bored. Followed by the hope of attracting玩魔兽society who do not care about it. "

The speculation about the income, Huang Liang-hua said that he earned a total of "6-digit" of the reward, he believes that it is not very high. "In comparison, the high visibility of the incident, the United States was widely reported and commented."

"贾君Peng" is the virtual characters

Peng贾君of the network is based on Huang Liang-hua to a friend's child's name, "Li Peng" changes, because too many Li, in order to prevent real name with the number of duplicate names, the names of the Ibrahim al. "We consider that to be familiar with, easy to remember. And 'Jia' pass' false 'word, that is, the figures suggest that it is virtual."

As for the "call your mother to go home to eat you" That phrase, he said: "In fact, very easy, nor the difficulty of the text, the creativity, how to arouse a bit like the meaning of childhood memories. Our age, the adult, the few loud mother tell you to go home for dinner. can be when we玩泥巴on the lawn, far from being the mother to call on, so that when this sentence, click on the feelings of the heart to pour out. Now the mother called for dinner at the most make a phone call, the children rarely have the time to play. network thermal childhood regression, we draw on a number of how many. "He said that there are some good follow-up upgrade.

Friends do not think that is cheating

Some users have heard "pang贾君" is planned by the later, said he was lost.

When a reporter asked Huang Liang-hua, so speculation is not a trick count? He paused, said: "It all depends on how understanding, and now the Internet is relatively high-level entertainment, and can be fun, do not play them is also afford, so there is no deception. but we are willing to put the final disclosure of this matter is kept in the dark do not want the users to allow users太委屈think. "

Huang Liang-hua without taboo to say that this well-known aspects of the company will also benefit, "the needs of all are you." The articles written by our reporter Emily.

标签: jia-junpeng, speculation

互联网观察
jun peng jia(贾君Peng) speculation !
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